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V Rory Jones and Stephen Malloy's Articles

  • The Fastest Way To Reducing Residential Energy Demand
    How do you get a consumer to take action? Of course, you make it in their overwhelming interest to act, and you enable them with guidance and a few tools. Clearly, if you have an outcome in mind, it is critical to understand what is actually in the consumer\'s best interest, and to arrange motivators to deliver the desired action.

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