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Domain Names – Notoriety Next Because of the high value placed on website domain names there are a segment of web users that will simply guess your domain name (if there is sufficient buzz about you and your product line). These users simply bypass the search engine in favor of a best guess. Yet you will still find some online businesses using very long domain names either because they don’t know better or because they are piggybacking off a free website developer. Either way there is a reduced custome... Domain Names: So Many To Choose From The use of multiple domains is something that many online businesses are happily participating in. You may wonder why someone would go to the added expense of purchasing additional domain names they may not even use. From a marketing standpoint there are three solid reasons why ‘the more - the merrier’ is a concept that may make sense when it comes to the acquisition of domain names. 1. Misspellings and Confused Destinations If the title of your domain contains words... Domain Names: The Remembrance Factor When choosing a domain name, it is tempting to choose a name based on convenience or to accept a suggestion from the domain provider. Which approach is right? Maybe neither proposal is entirely appropriate. The more pristine your domain name the easier it will be for potential customers to find you. If, for instance, your business were named Ed's Grommet Shop, you would likely do best to acquire a domain that is very simply named www.edsgrommetshop.com . The use of hyph...