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The Lowdown On Finding The Perfect Keywords Whenever I teach a class on Internet marketing, it's inevitable that the term "keyword" comes up. Keywords tend to confuse people, mostly because there are numerous ways of figuring them out; not all of them are correct. Let me explain. When we think of keywords related to our topic, we often go to "root" keywords or, in layman's terms: the first word that pops into our mind. For example, if someone were to say: "Give me a keyword for books" you might say: "publishing." Th... The Most Important Words On Your Web Site When I coach authors on what their web site needs to look like, I spend a lot of time talking about the words on their web site, i.e. their copywriting. But even more important than the collection of words are a few individual phrases no site can be without. Sign-up: getting your visitor to sign up for something is important. Why? Because studies have shown that surfers don't often buy the first time they land on your site. Often they want to browse, shop, maybe bookmar... How To Get Massive Traffic To Your Blog: Tag! You're It! One of the biggest questions I get from authors is: "I have a blog but how do I get people to it?" Well first off, you want to keep blogging, but there are other things you can do too and we'll discuss two of the most powerful ones here. If you've spent any kind of time online you've probably heard the terms: tag or social bookmarking. But what exactly do these terms mean? Well if you think of the term "tagging" like you would a name tag at a party or networking event...