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Patrick Schwerdtfeger's Articles in Online Business

  • Project An Overwhelming Online Presence
    We all know the importance of first impressions. In social settings, we often establish our opinions about people before we’ve even said hello. Between the way they walk, the clothes they wear and the look on their face, we form an opinion of their entire personality without them even having a chance to influence our judgment. And as horrible as it sounds when described in such detail, the importance of your first impression is intuitively logical. The vast majority of ...
  • Build Your Online Presence
    Build your online presence. That’s the goal for most of us. If it weren’t so, we wouldn’t be here reading and publishing articles on these online article directories. We’re all trying to figure out how to make progress on the internet and establish an identity among the thousands of others trying to do the same thing. Well, as it turns out, there are a few very basic things you can do in a single afternoon that will give you a slight advantage over all those other aspiring we...
  • Conceptualizing An Effective Website
    Most people make the mistake of building an initial web presence before they’ve really thought it through. That mistake then tends to linger because the established website can’t easily be changed to accommodate the changes deemed necessary after the fact. In fact, most people end up making the problem worse by building out an ineffective website rather than starting from scratch. An effective website needs to be well thought out before construction begins. You really h...
  • Generating Organic Website Traffic
    It’s the biggest mystery on the internet. Everyone wants to open an online business. Everyone has a great idea. Everyone has a sure-fire strategy for success. And in many cases, they go out and build impressive websites around their idea. They include features that make the site sticky, drawing visitors in and inviting them to browse around. The graphics are slick and the layout beautiful. Java and Ajax make the browsing experience smooth and seamless. But in the end, no one ...

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