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Marcia Yudkin's Articles in Multimedia

  • In 2008 Video Rules... Right?
    Too bad you couldn't hear my exasperation when I read the following by a veteran Internet marketer: "You should convey your information in the least amount of space through the medium most of us respond to best: video. Everyone naturally gravitates toward video." I see three serious problems with this statement. First, it's simply not true that everyone prefers or even enjoys receiving information by video. I rarely buy or rent videos or DVDs – whether the Hollywood ...

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