Article Content Provider

Display Category\|Title\|Newest\|Oldest
Blog Posts Versus Email - Which is Better for Marketing? Up until fairly recently, when you wanted to keep in touch with customers and prospects, you used email to send periodic messages to people who opted-in to receive your mailings. People are suggesting that with the rise of blogging, that the death knell of email is upon us. This article will consider the demise of opt-in email as the best way to communicate with your customers. Is This Such A Thing As An Info Product in a Day? There are lots of books and programs promising you that you can Why Ker-chunk Needs to Proceed Ker-ching This morning I was working with a client who was feeling some frustration around defining the niche for their business: Guerrilla Marketing: About Love Not War About four times a year I fly to Chicago and visit with my extended family which includes catching up with my \"Uncle Lou.\" Uncle Lou has sold just about everything under the sun at least once during his 50-odd years in sales. He\'s funny and street smart and has great stories. Uncle Lou has a big heart and I love him but he and I just don\'t see eye-to-eye on our definition of \"effective\" when it comes to sales and marketing. This became evident during a recent visit when my uncle ... Dealing with Uncertainty in Marketing So often a business owner will say to me that they What Marketing Do You REALLY Need Right Now? Many small business owners I talk to always seem to be playing catch up when it comes to their marketing. Last week when I told a small business owner that she was doing a good job with her marketing, she replied Keys to Attracting Win-Win Strategic Alliances The most potent marketing strategy for any small business owner is not a great website, or lots of Facebook friends, or a killer networking plan. The marketing strategy that will get you faster and farther than anything else put together is developing strategic alliances with other businesses so you can promote each others products and services.