We find ourselves continuously hit up with the latest big thing that promise to automate all your tweets on Twitter or get us hundreds of new friends every day on YouTube. Anyone network marketing online has considered the idea of “FULLY AUTOMATING” their social media activities. There are tools that will allow you to broadcast automated tweets all day long on Twitter containing your preset messages, or news feeds within your niche. However, there is one factor that prevents full automation from ever leading to massive success in social media… Social Media is… SOCIAL For those who want to really develop a huge following that will promote your and your content, you must INTERACT PERSONALLY! Nothing can replace real human interaction when it comes to building an mlm business online. Social media sites like Twitter, Facebook, and others are specifically designed for building relationships. You cannot build relationships by sending out streams of automated messages. You have to interact and really talk to people. Ask questions, provide helpful information, get personal and let people know what you are all about. Only then will you have relationships, and that can lead to increased interest in YOU and what YOU are doing, promoting, or selling. An example of this using Twitter would be replying or retweeting other’s tweets that you find helpful or interesting. Another example would be asking questions from your readers. That does not mean that you can not utilize some automation to save time with your marketing efforts. In fact, there are some great tools that will absolutely allow you time leverage. You just cannot rely 100% on automation and expect to gain quality followers interested in you. I will give you an example that I am sure you can relate to. I am on Twitter nearly every day and see people who send out automated tweets all day long using TwitterFeed. TwitterFeed can be a good tool for automatically tweeting news or any other feeds with a specific search criteria. This is ok for a once in a while tweet, however when I see those who send out 10-30, or even more of these automated news tweets, I simply unfollow them because I find it very annoying. I am sure I am not the only one. I also unfollow those who are obviously using automation to send out the same message, or set of messages repeatedly, and who never interact or respond to anyone. If you attempt to 100% rely on automation, you will simply be tuned out. So, lets talk about how automation can be a real time saver and actually explode your mlm business when setup right. There are certain tasks like finding and following other like-minded people withing your niche where automation is an solid plan. You can also customize a “very limited” set of messages to automatically tweet over time. If you do this, be sure to time-space, and vary them so they are not the exact same message. Another appropriate use of automation is to use services like OnlyWire to automatically bookmark your content across multiple social bookmarking sites. Before automating any task, ask yourself if that task would be more effective with a personal touch. I send personally very few automatic messages and apply automation only to finding, following, unfollowing, and very few automated tweets. In order to be effective at building relationships with social media and using it to build your mlm business it truly does not have to take a lot of time. I personally spend on average less than 60 minutes per day on Facebook and Twitter combined. I could spend less, but I do also enjoy it. Here is a top Twitter automation tool that I use and recommend: TweetAdder Here is a tool that simplified and greatly reduces the time required to find and follow people within your niche, then set an automation schedule to follow a certain number of them each day. It will also keep track of who you are following and allow you to unfollow those who do not follow you back within a certain time limit. This tool can also be used to automate tweets, but you should be very cautious about doing that.
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Marketing online through the social media sites like Twitter and Facebook can be highly effective if done correctly. It can however be a ton of work unless certain aspects can be automated. The big question that many are asking is can you effectively automate social media marketing. Read this article to find out...
If you are a network marketer and considering using automated social media, there are some very important concepts you need to understand to be effective. Learn more about mlm social media directly from industry expert Jon Ochs.
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