4 Ways To Make The Best Use Of Your Articles

By allen on August 21st, 2008
Posted in Article Marketing, Article Writing | No Comments »

This is what we’ve been teaching for years:

4 Easy Ways You Can Optimize Your Written Articles Besides Article Directories

By Kelvin Lee

Do you know that they are so many things you can do with your articles to drive you traffic?

Do you know that your articles are the most original content provided by you and only you?

Is your articles resting in your computer now after they are submitted to various article directories? (I bet it is for most of you)

Why don’t you put them to best use if it is your most original content created through your hardwork.

Here are the 4 Ways you can optimize the use of your articles

1) Small Reports: You can in fact select some of your articles that are related and compile them into small reports that can be given away to your prospects if they opt-in to your list. All you have to do is to create some links in your report and it will boost your website traffic like crazy.

2) Newsletter: You can also add your articles into your autoresponder as newsletter for your subscribers as it can provide them with great value and eventually build credibility for you.

3) Blog Post: You can use your articles as blog post and then submit your post to social networking site like digg.com to get more exposure. Do not worry, your blog is not going to be penalized by Google for posting articles that you have submitted to article directories.

4) Your product promotion tools: You can use some of your articles as your product promotional tools for your affiliates. You can instruct your affiliates to add one or two of your articles into their autoresponder and send to their list with their affiliate link on. This can in turn help your affiliate boost their sales.

These is what I usually do to my articles after I have submitted them to the article directories and I think you should do the same.

Now put this into practice and you will see the result soon.

Kelvin Lee is the founder of Internet Success Hub and Internet Product Review Club, a platform that provides informative help for internet marketers of all levels. For more Internet Marketing Strategies, audio mini courses as well as internet product reviews, visit us today.

Article Source: http://EzineArticles.com/?expert=Kelvin_Lee

Why wait to get started on your article marketing campaign? Drive traffic to your website with well-written articles that are optimized for your keywords.

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Using Articles For Reputation Management

By allen on August 20th, 2008
Posted in Reputation Management | No Comments »

ABC News is recommeding reputation management with guest author Andy Beal, only Andy doesn’t recommend article marketing. We do.

The reason article marketing is good for helping you manage your reputation online is because you can set up individual profiles in your name at each article directory you want to use. For every profile you set up you can establish a link back to your website. Although, I do agree with Andy’s suggestion to set up profiles in your own name.

People who are out to destroy your reputation online will likely use your name or your company name. That’s why it’s a good idea to have profiles at article directories for one or the other, or both if you can. Then, you want to submit regular articles to the directory so that your name is associated with a positive image as often as possible.

Learn more about article marketing now.

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Do You Twitter? Follow Me.

By allen on August 19th, 2008
Posted in Article Marketing, Other Websites | No Comments »

If you are a Twitter user then you might be interested to know that I now have my own Twitter account. Follow me.

Here’s a quick way to promote your articles on Twitter. Write the article and distribute it to your favorite article directories the way you do now. Then, in 140 characters or less (because that’s all you have on Twitter), promote it. All you have to say is something like this:

Cool article: (copy/paste permalink here).

If your permalink is so long that your message goes over 140 characters then you’ll have to shorten the message. I’ve gone so far as to simply say

Nice.

then listed the URL. That’s OK.

Twitter will automatically turn long URLs into short URLs. TinyURLs to be exact. But your message still needs to be 140 characters or less even with the long version of your URL.

I’m learning that Twitter is a cool promo tool. Of course, I’m just getting started. More Twitter tips (Twips?) are on the way.

Follow me on Twitter.

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What Should You Do If Your Articles Are Modified?

By allen on August 18th, 2008
Posted in Article Directories, Copyright/Fair Use | 2 Comments »

I ran across a spammer who had taken an article I wrote and published it to a blog. They used my author resource box and that’s OK, but they also inserted nonrelevant sentences with nonrelevant links in the middle of my paragraphs in the article. So I had an article on pay-per-click advertising that had links in it related to truck tires and other non-PPC-related content. The pages those linked to contained AdSense ads. I reported the sites to Google AdSense.

If this happens to you, fill out a spam report with the search engines and also fill out a Google AdSense report for the site in violation of Google AdSense terms. The AdSense account holder will likely have their account suspended and they will not be able to get another one.

To fill out a Google spam report, go to Webmaster Tools and log into your account. You should see a list of your sites with sitemaps. On that page is a link for reporting search engine spam.

To report an AdSense violation, use the AdSense report form.

Each search engine and pay-per-click advertising company has their own report form. Log into your account and look for that feature to make your report. It is a little time consuming, but if no one reports these people using your content (and mine) in ways that are not acceptable then nothing will ever be done to stop them.

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Article Cheapskates

By Chris McElroy aka NameCritic on August 18th, 2008
Posted in Article Writer Jobs, Article Writing | No Comments »

Ok, we talk about this all the time. I cannot believe that after all of this time, people are still looking for cheap garbage articles and thinking that distributing that garbage or even putting that garbage in their website will help them rank better or make sales.

This is just dumb. This is a job post at http://www.getafreelancer.com

Hello

I need 100 Articles Of 500 Words - 10 Articles Daily $1 Per 500 Words.

Thank You

Click here to for yourself. It’s real. I’m not joking.

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Article Marketing Secrets: The Secret’s Out Of The Bag!

By allen on August 15th, 2008
Posted in Article Marketing, Article Writing | 2 Comments »

I like finding article marketers who know what they’re talking about. This article from Hendry Lee is a good example of an article that does just what it’s supposed to do:

Article Marketing Secrets - The 4 Components of a Good Article That You Must Not Miss

By Hendry Lee

Not all articles are written the same. Just because you have 1,000 articles submitted around the Internet doesn’t mean that you will get better results than others who only have 500 articles. Lots of factors matter, but here are 4 components that you can’t afford to miss.

I don’t recommend that you sit down in front of the computer trying to make the article perfect so it works better for you. No, far from that, you also need to write lots of articles. Find a balance between quality and quantity. Good article is enough.

My take is you give away good information, one at a time. Here are the 4 criteria for good articles:

1. Good quality
The content must be of good quality. Remember, the key is to have the readers read through the end of the article and see what you have to offer in the resource box. Poor quality content will turn them off before they reach that point.

2. Having personality
Writing conversationally matters. Readers only buy from people they know, like and trust. There are no way you can build that directly online, especially through indirect communication medium such as articles. For that reason, you need to write as if you are having a conversation with the a reader at a time.

This method allows you to build credibility and convey personality instantly via the article.

3. Be able to represent yourself
Articles are your salespersons. They need to be able to represent yourself or your business well. They are communicating with your prospects and customers, so lousy articles are simply not an option.

4. Offer them something to take away
The body content is the place you give away useful information. In the resource box, you offer the readers something to take away when they visit your site. My favorite method is to give them access to special report in exchange for name and email address.

Just because you can sell something in the resource box doesn’t mean you have to do it. Focus on providing value at this point. You want to build the relationship first because that is going to pay multiple times later.

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Article Source: http://EzineArticles.com/?expert=Hendry_Lee

Notice how the title of the article tells you exactly what the article is about. It’s not cute. It’s straightforward, pulls no punches, and you know exactly what you are about to read.

Notice also the writer uses his keyword right off the bat. Right in the first sentence. Then he uses it several times throughout the article. But he always uses his keywords fluently. They aren’t stuffed. They appear in the article naturally. That’s exactly what you want.

Thirdly, the article covers just what the title tells you it will cover. Nothing more. No extraneous excursions into what his pet cat likes or information not related to the article. It’s short enough to hold your attention and not too long. All good qualities of a well-written article.

I also like what the author says about quality versus quantity. You aren’t Ernest Hemingway. Don’t try to write your magnum opus. You are just giving away good information that your reader can use. Giving, then getting. Give before you expect to get and you won’t be disappointed.

Finally, the author doesn’t go for the jugular in the author resource box. He tells you about a free offer. He’s giving you something else before asking you for something. Good marketing. Plain and simple. Article marketing works if you do it the right way.

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An Article Distribution Tip I Highly Recommend

By allen on August 14th, 2008
Posted in Article Directories, Article Submissions | No Comments »

For every article you distribute I recommend having a list of your favorite article directories on hand and target those directories first. For instance, if your niche is gardening then try to find an article directory that focusing on gardening articles. You can also add a general and popular directory like EzineArticles to your list. Choose 5 or 10 good directories that are perfect for your kind of article and distribute your article to those directories first.

After that, send your article through iSnare for a wider distribution. iSnare will send your article out to thousands of websites and directories at once. Of course, many of those sites will reject your article because it won’t fit into their niche. That’s OK. There will be some that will take your article and that just gives you more coverage online and distribute your article in places you might not have thought of.

The reason you want to send your article to your favorite directories first is because if iSnare sends your article first and your favorite directories accept it then the directories will place your article in a file categorized for all iSnare articles. It won’t go into your own profile. While it will have your name and author resource box attached, you won’t be able to track any results from the article whereas if you submit the article yourself to the directories then you can log into your account and view how many people have clicked the links in your resource box, how many publishers have published the article, etc. You have greater visibility on your article that way.

By distributing your article in two waves this way you can take advantage of tracking capabilities and see your article get a wider distribution. You have the best of both worlds.

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5 Prospective Publishers For Your Articles

By allen on August 13th, 2008
Posted in Article Directories, Article Marketing, Article Writing | No Comments »

When it comes to article marketing, you have to have publishers. Your target market for any article you write should be at least one of these five types of publishers. If you make them happy then they will publish your articles and you’ll see more traffic to your website:

  1. E-zine / Newsletter Publishers - E-zine and newsletter publishers are constantly on the prowl for new content. By publishing your articles online in article directories you may your articles available to these publishers on a full-time basis. The more e-zines and newsletters that publish your articles, the more traffic you can expect to your website.
  2. Webmasters - Even website owners with static websites look for articles to publish on their sites and the more of your articles they publish the more links you’ll get back to your website and the more traffic you’ll get.
  3. Bloggers - Bloggers use articles too. I’ve had more of my articles picked up by bloggers than by any other type of web publisher. Again, this translates into links and traffic.
  4. Forum Moderators - Some forum moderators will prowl the article directories for articles that will benefit their forum members. You’ll get more links and traffic when your articles are published in forums.
  5. Off Line Publishers - Yes, even offline publishers will use your articles and give you credit. While you don’t get the link juice you get from online publishers, you will get your URL published and print readers do visit websites. That’s more traffic for you.

Learn more about article marketing from a pro who has been there.

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Should You Quote Third Party Sources?

By allen on August 12th, 2008
Posted in Article Marketing, Article Writing | No Comments »

When you conduct article marketing for your business, should you quote third parties or stick to your business philosophy. I personally think most articles can be improved with third party quotes, but it takes a bit of research to get the right quotes.

Remember, the purpose for marketing through articles in the first place is to drive traffic to your website and establish yourself as a recognized authority in your field. Would an authority quote others? Yes. Quoting reputable sources has long been a best practice of any authority in any field. That’s why quoting third party sources in your article marketing articles can be a good way to establish your credibility, get more articles published, and drive more traffic to your own website.

Learn more about Article Marketing Best Practices.

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8 Ways Article Marketing Works

By allen on August 11th, 2008
Posted in Article Marketing | No Comments »

You don’t have to be a six-figure earner to succeed at article marketing. Read this article for some great tips:

Amazing Article Marketing - Uncover 6 Persuasive Methods to Excel With Article Marketing

By Sean R Mize

As someone who has succeeded in article marketing, I am offering 6 persuasive methods that can help other marketers out there in order to succeed in this field so you can also experience the benefits that I am enjoying right now which include more traffic, huge sales potential, and instant recognition online.

1. Write for your readers. Give these people all the things that they are looking for in your articles so you can easily impress them. Offer them the information they need, help them out in resolving their pressing issues, and use their preferred writing style. By doing these, your resource box will stand great chances of being clicked.

2. Be an expert. You need to be very knowledgeable on your chosen topics so you can give your readers quality information. Keep yourself abreast with all the issues that affect your chosen niche and those issues that have direct impact on the lives of your readers so you can always offer these people with fresh and relevant information.

3. Keep your readers interested. You would want your readers to read your articles until they reach your resource box so you can increase your chances of driving them to your website. Keep them interested by loading your articles with relevant information and by writing your content using conversational tone. Make them sound engaging and truly interesting.

4. Deliver original content. Plagiarism or content duplication is a big no-no in article marketing. It can ruin your online credibility and it can result to penalties from both search engines and publishing sites. Don’t put everything at risk by making sure that you write your articles using your own words.

5. Stick with facts. Do not exaggerate the truth and don’t put information on your articles unless you are sure that they are based on facts. You do not want to mislead your readers or ruin your online credibility as this will not do your ebusiness any good.

6. Love what you do. Be genuinely interested on what you are doing and don’t treat this as a boring job. By doing so, you’ll surely be able to create effective articles that can attract more attention online. This is the most important tip that I can give you in order to excel in article marketing so make sure that you write from the heart and submit your articles with enthusiasm.

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Sean Mize is an internet marketing strategist and reveals his business model at: http://www.secrets-of-internet-success.com Sean teaches marketers how to create and market their own products, and how to create stable long term online income.

Article Source: http://EzineArticles.com/?expert=Sean_R_Mize

I would add two things to this.

First, persistence. You have to keep going. Don’t do like most article marketers and submit a few articles then conclude it doesn’t work. Keep going and keep going and keep going. If something isn’t working, tweak it, don’t stop it. But keep it going or you’ll never see the results.

Secondly, consistency. You have to be consistent. Don’t submit 10 articles today then go five months before submitting another. Article marketing works best when you do a little bit each day over time. Start slow, go slow, and stay steady.

That’s about it. Article marketing is a great way to get the word out. It works.

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